Autism is Diversity
Autism is Diversity
Autism is Diversity
Autism is Diversity
Description
According to research, autism affects approximately 1 in 160 children worldwide, and yet, many people are still misinformed about what Autism really is. One Health partnered with Takeout Media with a goal of creating a campaign that seeks to promote a better understanding of Autism and its diversity.
To achieve this goal, we developed a visual communication campaign that is both engaging and informative. Our approach was to use Lego blocks as a metaphor for diversity and to create a series of graphic designs that showcase the unique differences existing in the autistic spectrum.
We used Lego blocks to represent the different facets of autism including the diversity existing within people living with Autism. We used a child-friendly design aesthetic to make the campaign approachable and engaging for people of all ages.
This professional campaign titled 'Autism is Diversity' was published in Nigeria in April, 2023. It was created for the brand: One Health, by ad agency: Takeout Media. This Content, Design, and Integrated media campaign is related to the Health, Media, and Public Interest industries and contains 4 media assets. It was submitted over 1 year ago by Creative Director: Elijah Affi of Takeout Media.
Credits
Advertising Agency: Takeout Media, Abuja, Nigeria.
Creative Director: Elijah Affi
Associate Creative Director: Miraculous Nwaka
Copywriter: Yvonne Nezianya
Graphics Designer: Yomi Eliezer
