ADVERTISING

NotCo

Aroma Best Friend

Agency: BBDO Chile

Description

Some goodbyes are harder than others.
And we're not just saying that. Science is.

Up to 40% of dogs suffer from separation anxiety when their owners leave. And while we’ve tried toys, treats, and training, recent studies show there’s one key element that can actually reduce their stress: scent. Your scent.
Dogs don't need distractions. They need you. Or at least, the memory of you.

Introducing Aroma Best Friend by NotCo AI, a personalized fragrance generated from your actual scent profile thanks to our AI's ability to identify the volatile compounds that make us unique.
Your aroma, bottled. So when you leave, a piece of you stays.

No more scratched doors. No more endless barking. No more heartbreaking goodbyes.

Make your best friend happier.
Join the waitlist: https://lnkd.in/dfJ82Ee6

This professional campaign titled 'Aroma Best Friend' was published in Chile in January, 2026. It was created for the brand: NotCo, by ad agency: BBDO Chile. This 360°, Film, and Integrated media campaign is related to the Food and Pets industries and contains 1 media asset. It was submitted about 1 hour ago.

Credits

Advertising Agency: BBDO, Santiago, Chile
Production Company: Alaska
Director: Gabo Larrain
Creative Director: Jordi Caceres
Art Directors: Victoria Rios, Paul Veloso, Matías Cubillos, Tamara Carrasco
Copywriters: Pablo Figueroa, Nohelia Giron, Kabir Saba

Mindful Chef

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