"Domingos de Resurrección" (Literal translation: "Easter Sundays") is a Colombian radio show broadcasted on Sundays that only plays the music of famous musicians who already passed away. Their name is inspired by the resurrection of Jesus Christ on the original easter Sunday.
We decided to use the Shroud of Turin (the only evidence found in the tomb of Jesus Christ after his resurrection) as a device to deliver the message that we're bringing back to life famous rock icons every Sunday through their music. In this ad it's John Lennon.
This professional campaign titled 'Amy Winehouse's Shroud, John Lennon's Shroud' was published in Colombia in July, 2017. It was created for the brand: Radioacktiva, by ad agency: Ade. This Print medium campaign is related to the Media industry and contains 2 media assets. It was submitted over 6 years ago.
Advertising Agency: ADE, Bogotá, Colombia
Creative Directors: Nacho Martínez, Giovanny Saavedra, Checho Sarabia
Art Directors: Pedro Cárdenas, Angie Garzón, Alejandra Gómez
Copywriter: Harold Leguizamón
Illustrator: Robert Paz