BB Chum

Amsterdam Light Festival


Shirt brand BB Chum is zeroing in on the Amsterdam Light Festival with a light installation in the Vondelpark in Amsterdam. Every year, Amsterdam lights up during the Amsterdam Light Festival. The theme for this year’s festival, ‘A Bright City’, challenges artists to create a tribute to life the city. As their contribution, BB Chum lit a part of the Vondelpark last week by colorful lanterns made out of BB Chum shirts that were hung in the trees to create a fun and funky display.

This professional campaign titled 'Amsterdam Light Festival' was published in Netherlands in January, 2015. It was created for the brand: BB Chum, . This Outdoor medium campaign is related to the Fashion industry and contains 1 media asset. It was submitted over 8 years ago.


Production Company: Raúl&Rigel

Hawkers Co.


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