Description
On Halloween, when everyone becomes someone else, the night fills with fiction. Faces change, stories aren’t real. But when the moment that matters arrives, someone steps out of character and takes the wheel. Because there’s one role you don’t play: the designated driver.
This professional campaign titled 'Among characters' was published in Colombia in October, 2025. It was created for the brand: Chevrolet, by ad agency: McCann Colombia. This Print medium campaign is related to the Automotive and Personal Transportation industry and contains 3 media assets. It was submitted about 2 months ago by Senior Copywriter: Carlos Diaz of McCANN Colombia.
Credits
Advertising agency: McCANN Bogotá
Creative director: Manuel Hoffmann
Senior Copywriter: Carlos Diaz
Copywriter: David Velosa
Art director: Johan Ramírez / Carlos Diaz
