Cencosud S.A - Metro

All the roads lead to savings

Agency: The Juju Colombia


Tiendas Metro Colombia communicates its brand platform based on savings, through a discovery found in the same products it sells, in which with close-ups, roads and paths are shown, creating an analogy in a series of graphs to show that in Tiendas Metro all the paths lead to savings.

This professional campaign titled 'All the roads lead to savings' was published in Colombia in September, 2023. It was created for the brand: Cencosud S.A - Metro, by ad agency: The Juju Colombia. This Print medium campaign is related to the Retail Services industry and contains 3 media assets. It was submitted 6 months ago.


Advertising Agency: The Juju Colombia
CEO / Director: Juan Pablo Rocha
Chief Creative Officer / Partner: Andrés Norato Duque
Head of Art: Juan Espitia
Creative Directors: Saskya Tamayo, Kevin (Joko) Vásquez, Leonardo Valencia O
Marketing Manager Metro: Miguel Oswaldo Muñoz Flórez
Marketing Manager Cencosud: Martha Liliana Boada


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