ADVERTISING

Airbnb

Airbnb or A.I.bnb

Description

The internet is currently cluttered with AI images and it’s got us guessing what’s real anymore. But we found some airbnbs in the OMG category look unreal and could easily be AI.

So we made a fun interactive campaign to get people guessing if the Airbnb in front of them is real or made by the AI?! This showcases how weird and peculiar some real airbnbs can be.

This student campaign titled 'Airbnb or A.I.bnb' was published in United Kingdom in July, 2023. It was created for the brand: Airbnb, . This OOH Outdoor medium campaign is related to the Hospitality, Tourism industry and contains 6 media assets. It was submitted about 1 year ago.

Credits

Art Director: Emily Lane
Copywriter: Owen Freer

ADVERTISING

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