Airbnb is noted for making its users feel at home - something a lot of hotels out there don't bother on doing - and sometimes homes count with the indispensable presence of pets. With that in mind, this campaign was created to highlight one of the platform's many differentials: the possibility to take your pet traveling alongside you. After all, they too should "belong anywhere."
This student campaign titled 'Best Friend' was published in Brazil in April, 2018. It was created for the brand: Airbnb, by ad school: Universidade de Fortaleza. This OOH Outdoor medium campaign is related to the Professional Services industry and contains 3 media assets. It was submitted over 5 years ago.
Advertising School: Universidade de Fortaleza (UNIFOR), Fortaleza, Brazil
Art Directors: Lucas Bruno Sales
Copywriter: Pedro Ximenes