Description
This Ad draws on the seamless connection between the product and its natural origin. By encapsulating the entire lifecycle of the lentil plant from seed to harvest within a single, oversized 3D lentil, the ad powerfully communicates the story of sustainability, growth, and purity. This visually striking representation emphasizes the organic nature of the product, appealing to eco-conscious consumers, while the 3D element adds modern, immersive appeal. It bridges the gap between nature and innovation, showcasing the product's journey in an engaging and educational way.
This professional campaign titled 'A World of Nature in every Grain' was published in Canada, Sudan, and Uganda in September, 2024. It was created for the brand: Musa Farm, by ad agency: Mojo creative studio. This Design, Digital, and OOH Outdoor media campaign is related to the Food industry and contains 1 media asset. It was submitted about 2 months ago by Creative /Art Director: Ramy Mohamed of Mojo Creative Studio.
Credits
Advertising Agency : Mojo Creative Studio, Cairo, Egypt
Creative Director: Ramy Mohamed
Art Director: Ramy Mohamed
Copywriter: Amel Eid