Asterisk
Chocolate Starfish
Backdoor
Ballon Knot
Description
No one talks about hemorrhoids, not out of shyness but out of embarrassment, a kind of cultural defense mechanism against such an intimate topic. Kultab embraces this truth and transforms it into a bridge between discomfort and conversation.
Our campaign disarms embarrassment without losing respect. People are drawn in by the wink of humor and stay because of the clarity of the promise: no matter how you say it, there will be relief.
This professional campaign titled 'A Million Ways To Name It' was published in Ecuador in September, 2025. It was created for the brand: Tulsi Products, by ad agency: La Destilería. This Ambient, OOH Outdoor, and Print media campaign is related to the Health, Pharmaceutical, and Retail Services industries and contains 4 media assets. It was submitted about 1 hour ago by Creative Director: Cesar Sepulveda of La Destileria.
Credits
Advertising Agency: Destilería, Guayaquil, Ecuador
Brand: Tulsi Products
Campaign: "A Million Ways To Name It"
CEO: Antonio Jiménez
CMO: Mónica Rumbea
Creative Director: César Sepúlveda
Copywriter: Suzanne Soria
Art Director: Sergio Estrella, Hugo Macías
Content Manager: Ariana Vera
Account Executive: Maika Urdialez
