This week, the American Lung Association’s LUNG FORCE initiative is celebrating Turquoise Takeover to raise awareness about lung cancer, the nation’s leading cancer killer. As a part of the important observance, the organization, together with the Ad Council and creative agency Hill Holliday, released A Hope Story, a new public service announcement campaign to raise awareness of lifesaving lung cancer screening.
This professional campaign titled 'A Hope Story' was published in United Kingdom in May, 2022. It was created for the brands: Ad Council and American Lung Association, by ad agency: Hill Holliday. This Film medium campaign is related to the Health and Public Interest, NGO industries and contains 1 media asset. It was submitted over 1 year ago.