Description
Insight: 75% of Americans are chronically dehydrated. Why? Many don't consider the benefits of hydration until they're dehydrated.
Strategy: Turn hydration into a drug you can't get enough of.
This student campaign titled 'A Good Feeling' was published in United States in February, 2024. It was created for the brand: YETI, by ad school: University of North Texas. This OOH Outdoor and Print media campaign is related to the Recreation, Leisure industry and contains 5 media assets. It was submitted about 1 year ago by Copywriter : William Bell.
Credits
Advertising Agency (School): University of North Texas
Art Director: William Bell
Copywriter: William Bell