The campaign addresses how children have their destinies mapped, making association with a slot machine, for having a life of qualide is like winning the lottery in the world today.
This student campaign titled 'A Child's Life Should Not Be Drawn By Chance' was published in Brazil in September, 2018. It was created for the brand: Unicef, by ad school: ESPM. This Print medium campaign is related to the Public Interest, NGO industry and contains 3 media assets. It was submitted over 4 years ago.
Advertising School: ESPM-Sul, Porto Alegre, Brazil
Art Director / Copywriter: Guilherme Sill