420 Whopper, The Whopper Blunt, The Whopper Of The Future...
As per brief, the main objective of this campaign is to connect with young target and provoke a great reaction in the audience both social media and at BK restaurant.
An attractive campaign with a powerful creative concept that may seem like a real product launch but (even though could be possible someday) is just an April Fools' Day prank.
This student campaign titled '420 Whopper, The Whopper Blunt, The Whopper Of The Future...' was published in Spain in June, 2019. It was created for the brand: Burger King, . This Integrated medium campaign is related to the Food industry and contains 19 media assets. It was submitted about 4 years ago.
Entrant Company: Spain Business School, Madrid, Spain