ADVERTISING

Vancouver Whitecaps FC

3D projection mapping

Agency: Slingshot

Description

Seven days before the launch of the MLS season, the Vancouver Whitecaps and The Media Merchants put on a 3D projection mapping event on the corner of Robson and Granville Streets in Vancouver. This one night execution signified the 7th day of the “30 Day ‘til Kickoff Countdown” campaign. The entire Vancouver Whitecaps FC team was there in support, and street teams were giving out Whitecaps scarves. Accompanying the 15k projector and creative content, was sound and music flooding the streets in response to the images. The streets remained packed with pedestrians and projection mapping enthusiasts until the event came to a close.

This professional campaign titled '3D projection mapping' was published in Canada in April, 2011. It was created for the brand: Vancouver Whitecaps FC, by ad agency: Slingshot. This Ambient medium campaign is related to the Recreation, Leisure industry and contains 1 media asset. It was submitted about 11 years ago.

Credits

Advertising Agency: Slingshot communications, Vancouver, Canada
Design & Visual Effects: Jump Studios
Projections: The Media Merchants

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