Description
Dussehra is an Indian festival celebrating the triumph of good over evil. The ten heads of Ravana, a familiar symbol associated with the festival, inspired our creative idea for DRA Homes.
We transformed the ten heads into ten common worries of homebuyers, from delays and hidden costs to poor quality and broken promises. Each head was given a distinct expression to bring these anxieties to life.
The result was a simple, memorable festive message: Conquer the 10 worries of home buying.
This professional campaign titled '10 Heads' was published in India in October, 2026. It was created for the brand: DRA, by ad agency: Blue Noodles. This Print medium campaign is related to the House, Garden industry and contains 1 media asset. It was submitted 2 days ago by Founder: Anantha Narayan of Blue Noodles.
Credits
Ad Agency: Blue Noodles, Chennai, India
Art Director: Anantha Narayan
Designer: M Thyagarajan
Copywriter: Anantha Narayan