قوم فز
School: MSA University
Logo
Poster One
Poster Two
Poster Three
Poster Four
Flyer
Flyer Mockup Front
Flyer Mockup Back
Fezo Character
Booth
Social Media Posts
T-Shirt Mockup 1
T-Shirt Mockup 2
T-Shirt Mockup 3
T-Shirt Mockup 4
T-Shirt Mockup 5
T-Shirt Mockup 6
Coasters Design
Mugs Mockups
App Mockup
Mobile App Nav Video
AD One
AD Two
Description
A behavioral awareness campaign that tackles procrastination
and digital distraction among young adults. The project
explores how endless scrolling, comfort, and dopamine-driven
habits slowly consume time and prevent people from achieving
their goals. At the center of the campaign is 'Fezo', a sarcastic
character representing our inner consciousness. Instead of
giving motivational speeches, 'Fezo' mocks excuses, interrupts
procrastination patterns, and pushes audiences to get up and
take action through humor, guilt, and playful confrontation.
This student campaign titled 'قوم فز' was published in Egypt in July, 2026. It was created by ad school: MSA University. This Design, Digital, and Film media campaign is related to the Education, Media, and TV and Streaming Promos industries and contains 23 media assets. It was submitted 3 days ago by Jana Elsafty .
Credits
Advertising Agency (School): MSA university , 6th Of October , Egypt
Unit Supervisors:
Assoc. Prof. Sara Ahmed
AL.Shaimaa Sherbiny - AL.Rewan Abdelgalil
TA.Israa Mohamed
