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Play, 2

Campaign
Agency Network: 
Published/Aired: 
December 2010
Xtramile:  Play, 2

Description

Print advertisement created by Y&R, India for Xtramile, within the category: Industrial, Agriculture.

Caption

The road's your playground.

Advertising Agency: Rediffusion Y&R, Mumbai, India
Art Director: Prashant Bhor
Copywriter: Ritabrata Saha
Photographer: Amol Jhadav
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Guest's picture

Done before.

Guest
RG's picture

Idea deserves more than this execution.

RG
Activity Score 184
Copywriter |

RG

jackmancer2017's picture

The whole USP is that it's an off-road, why call it a road??

jackmancer2017
Guest's picture

Well, yeah, why?

Guest
joelapompe's picture
joelapompe
Activity Score 3933
manumartin5's picture

it will work for a TVC...

manumartin5
Activity Score 1194
Art Director at Infinity Advertising Services Pvt. ltd.
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