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Battle in the Bone

Agency Network: 
Published/Aired: 
June 2017
Xofigo / Bayer: Battle in the Bone
Xofigo Print Ad - Battle in the Bone

Description

Print advertisement created by FCB, United States for Xofigo, within the categories: Health, Pharmaceutical.

Caption

Confront the deadly threat rising from within his bones.
In prostate cancer, the battle for survival is waged in the bone.

Advertising Agency: Area 23, New York, USA
Design Company: Lightfarm
EVP, Managing Director: Tim Hawkey
SVP, Group Creative Director: Bernardo Romero
SVP, Creative Director: Jesse Kates
VP, Associate Creative Directors: Daniel Plansky, Nathaniel Kuritz
Group Art Supervisor: Sandee Shin
Group Copy Supervisor: Katie DeMarco
Associate Director, Print Production: Frank Laport
Senior Production Manager: Laurette Mercer
SVP, Management Director: Lea Argenti
Account Supervisor: Morgan Carey
Director: Milton Menezes
Creative Director: Rafael Vallaperde
Production Manager: Thadeu Felix
VP, Account Director: Despina Mahles
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Highest Rated

smarterthanu's picture

This art technique, and it is a technique has gotten really old. Find something new. Stop rehashing the same old stuff. You guys really should know better.

smarterthanu
Activity Score 16
Creative Director
SmAsh's picture

Nice art.

SmAsh
Activity Score 683
ATV
huo's picture

good

huo
Activity Score 38
smarterthanu's picture

This art technique, and it is a technique has gotten really old. Find something new. Stop rehashing the same old stuff. You guys really should know better.

smarterthanu
Activity Score 16
Creative Director
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