Advertisement

A reverse side to expenses

Agency Network: 
Published/Aired: 
May 2019
Unicredit: A reverse side to expenses
Unicredit: A reverse side to expenses
Unicredit: A reverse side to expenses
Unicredit Print Ad - A reverse side to expenses
Unicredit Print Ad - A reverse side to expenses
Unicredit Print Ad - A reverse side to expenses

Description

UniCredit Bank has a brand new product, Work&Travel business card. The main point is that the card can be used to pay all business costs and expenses and accrue "miles" in return. And all accrued miles can subsequently be exchanged for air tickets. Ultimately, you travel all over the world and your own business expenses pay for it. Our mission was to create a print that would clearly show the main advantage of the business card.

We used business expense diagrams as the key visual image. However, if the diagrams are turned upside down, they will turn into silhouettes of famous world cities. And that is the reverse side of expenses the cardholder gets, the opportunity to travel thanks to their own business expenses.

Print advertisement created by Jekyll&Hyde, Russia for Unicredit, within the category: Finance.

Caption

There is a reverse side to expenses. Use your Work&Travel card to pay business expenses, earn miles and go on a trip.

Advertising Agency: Jekyll&Hyde, Saint-Petersburg, Russia
Creative Directors: Mikhail Rakov, Artiom Gelvez Kostenko
Art Director: Artiom Gelvez Kostenko
Copywriter: Mikhail Rakov
Additional credits: Elena Palamarchuk
Log in to post comments
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement
Campaign Submission
Upload Your Work
Get Featured on AotW
Submit Now