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Not the dull way

Campaign
Agency Network: 
Published/Aired: 
April 2015
Tillamook:  Not the dull way

Description

Print advertisement created by 72andSunny, United States for Tillamook, within the category: Food.

Advertising Agency: 72andSunny
CEO: John Boiler
Group Creative Director: Grant Holland
Creative Director: Jason Ambrose
Copywriter: Sebastian Lyman
Designer: Jessica Lasher
Junior Copywriter: Dan Alvarez
Jr Designers: Natalie Viklund, Fabienne Wente
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Highest Rated

ohsweetman's picture

As advertising, the set is great. Beautiful art direction. The videos have great production value and the music choice is good. There's very much a working man feel to it. But — and this is nitpicking a little bit — the idea feels pedestrian and the copy is uninspiring.

ohsweetman
Activity Score 59
Copywriter
kleenex's picture

MMMMMMMMMMMMMM.............

kleenex
Activity Score 58797
Web Designer/Developer
Noswadizzle's picture

Great art direction, I think the copy is flat. Dairy done right as a tagline is succinct but doesn’t seem to fit with, what I think is stylish art direction.

Also what is the co-op?

Noswadizzle

Noswadizzle
Activity Score 484

Noswadizzle

ohsweetman's picture

As advertising, the set is great. Beautiful art direction. The videos have great production value and the music choice is good. There's very much a working man feel to it. But — and this is nitpicking a little bit — the idea feels pedestrian and the copy is uninspiring.

ohsweetman
Activity Score 59
Copywriter
grugee822's picture

the art is already good to explain.. i don't think it need to much copy.. it will effect the viewer eye to see that tasty product

grugee822
Activity Score 475
practical student |

pd

Arkadiusz's picture

One for me, please.

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

shmoobuster311's picture

Looks great, but I don't get the connection between the welder seeming arm and the ice cream? If anything, the copy would need to be tweaked to seem more blue collarish to match the visual.

shmoobuster311
Activity Score 244
Copywriter
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