Description
Print advertisement created by Ogilvy, South Africa for Stimorol, within the category: Confectionery, Snacks.
Longer flavour.
Longer chew.
Executive Creative Director: Chris Gotz
Creative Director / Copywriter: Peri van Papendorp
Creative Director / Art Director: Jamie Mietz
Art Director: Matthew Pullen
Copywriter: Craig Ross
Photographers: Guy Neveling, Barry White

I only got the idea when I saw the next one. The table. A one off for me, as not sure it works with phone and chair.

Yeah I think this one was the original idea. It works best with this one.
These are the places where people put their gum when they're done chewing it. Pretty easy to understand.

It is a lot easier if you see the table ad. If you see the phone first, I don't think it makes sense straight away...
Accurate insight.
Write a wise saying and your name will live forever – Anonymous.
Great ad to mess the desk again with Stimorol

Great!

Would've been a nice one-off. By forcing the concept into three different ads you've cheapened the insight. Pity.