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Apple

Campaign
Agency Network: 
Published/Aired: 
September 2010
Spring Valley:  Apple

Description

Print advertisement created by Y&R, Australia for Spring Valley, within the category: Non-Alcoholic Drinks.

Caption

Where spring comes from
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Advertising Agency: George Patterson Y&R, Melbourne, Australia
Executive Creative Director / Creative Director: Ben Coulson
Creative Director: Jim Ingram
Art Director: Paul Meates
Copywriter: Evan Roberts
Producer: Natalie Loveridge
Agency Producer: Sam Joy
Retoucher: Toby Pike
Photographer: Andreas Smetana
Account managers: Mathew Cummings, Matilda Hobba, Damien Miller
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Highest Rated

ivan's picture

Thanks! More small changes to come soon.

ivan
Activity Score 12
Creative Director at Ads of the World
ivan's picture

Check out the TV ad posted earlier as well: http://adsoftheworld.com/media/tv/spring_valley_spring_fever

ivan
Activity Score 12
Creative Director at Ads of the World
Billoughsby's picture

This series works beautifully. The TV was inspired. --They're doing everything right. Kudos

Billoughsby
Activity Score 5154
Art Director |

That's it.

s1bs's picture

Nice.

Ivan, I like what you've done with the place...

s1bs
Activity Score 397
Art Director at Saatchi &Saatchi, Cape Town
ivan's picture

Thanks! More small changes to come soon.

ivan
Activity Score 12
Creative Director at Ads of the World
CUTIEPIE's picture

Agreed its great :D

CUTIEPIE
Activity Score 347
eminenz's picture

Wonderfully conceptualised and executed

eminenz
Activity Score 73
Creative Director at Delhi, India
silvi's picture

Nothing new

silvi
Activity Score 4172
Copywriter
Guest's picture

The only confusing thing for me is the line - "Where spring comes from".

The ad depicts the product coming from spring/nature not the other way round.

Beautiful visual but that part throws me.

Guest
Dzsoi's picture

Who put that fcking mountain in my glass?! Seriously, I like it, looks tasty in a strange way - best execution because of that juicy waterfall.

Dzsoi
Activity Score 8611
Copywriter
Guest's picture

Can you tell me about the music for this ad? It reminds me of and Elvis song.

Guest
Guest's picture

perspective of the leaves at the base is wrong.

Guest
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