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Abandoned

Campaign
Agency Network: 
Published/Aired: 
December 2009
Simon Community:  Abandoned

Description

The sad, abandoned Christmas trees that lie bare and cold on our streets are a powerful metaphor to remind the public that homelessness is everywhere, especially at Christmas.

Print advertisement created by BBDO, Ireland for Simon Community, within the category: Public Interest, NGO.

Caption

Abandoned & Forgotten, Home to street in Weeks, Suddenly redundant.
Homelessness is everywhere this Christmas. Call 014722111 to make a
donation.

Advertising Agency: Irish International BBDO, Dublin, Ireland
Creative Director: Eoghan Nolan
Art Director: Kirk Bannon
Copywriter: Di Tansey
Photographer: Trevor Hart
Log in to post comments
silvi's picture

I don´t understand typo perspective. Something´s wrong.

silvi
Activity Score 4172
Copywriter
panicaler's picture

yeah... something's definitely wrong

panicaler
Activity Score 8
Planner
Leland's picture

nonsense ad

Leland
Activity Score 95
rolling.stone's picture

good use of tree as metaphor

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

JustinCarrasquillo's picture

I dig it for sure!

JustinCarrasquillo
Activity Score 563
Photographer at Los Angeles, CA |

http://www.justincarrasquillo.com

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