Chili

Campaign
Agency Network: 
Published/Aired: 
August 2010
Share Microfinance:  Chili

Description

Print advertisement created by JWT, India for Share Microfinance, within the category: Finance.

Caption

In the right hands, a four foot pestle can crush a twelve year spell of poverty.

Advertising Agency: JWT Mindset, Hyderabad, India
Creative Director: Mark Samuel
Art Director: Bankupalli Ganesh
Copywriters: Jitendra B. Lulla, Mark Samuel
Photography: Yaadev / Bankupalli Ganesh
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Highest Rated

dollypoppin's picture

I love the copy. :)

dollypoppin
Activity Score 1385
Copywriter at Conceptboard Advertising |

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"Nihil sub sole novum"

Guest's picture

and in the hands of the right judges, this could win awards. nice

Guest
Guest's picture

nice*****great think

Guest
Guest's picture

Has no one at JWT Hyderabad heard of a thing called 'hyphen'?

Guest
dollypoppin's picture

I love the copy. :)

dollypoppin
Activity Score 1385
Copywriter at Conceptboard Advertising |

---------
"Nihil sub sole novum"

rdjgadget's picture

really good....

rdjgadget
Activity Score 123

Holla at your boi!!!!!

Roshan Quintus's picture

I really like this campaign. one might think typical layout or ordinary copy but I would say this is appropriate.

Roshan Quintus
Activity Score 659
Saatchi & Saatchi - Sri Lanka |

bite me

Guest's picture

I like the copy. I think art also works well for this long copy ad.

- Baggi

Guest
Guest's picture

Will take it little further what Roshan has said. The typical 80s/90s layout fits aptly for a subject like that. We cant forget its the hands which weave the magic not their tools!

Guest
smileprakash's picture

great, made in india

smileprakash
Activity Score 28
Graphic Designer at instructor
Guest's picture

good

Guest
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