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Mosquito

Published/Aired: 
March 2007
 Mosquito
 Mosquito

Description

Caption

If they don't fit, they don't enter.
Anti insect net for doors and windows.
Anti Insect Net, Tesa

Advertising Agency: TBWA/ Frederick, Chile
General Creative Director: Miguel Ángel Barahona
Copywriters: Miguel Ángel Barahona, Cristián López
Art Directors: Eugenio Lazo, Daniel Cáceres, Jorge Thauby
Illustrators: Wallo Salazar, Eugenio Lazo
Photo: Archive
Account Supervisor: Pablo Contreras
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Highest Rated

Dick Huges's picture

I like it

Dick Huges
Activity Score 937
Copywriter
Dick Huges's picture

I like it

Dick Huges
Activity Score 937
Copywriter
KNO's picture

nice...

KNO
Activity Score 4
Illustrator
ZaboZaboZabo's picture

ha ha! Nice!

ZaboZaboZabo
Activity Score 593
Art Director
DarkSide's picture

Photoshop rises again...Since Weru soundproof windows everything is smaller or bigger than real.
Enough of it.

DarkSide
Activity Score 1066
Other
Doberman's picture

Well done

Doberman
Activity Score 48
Copywriter |

Doberman.

mowitsch's picture

very good/smart

mowitsch
Activity Score 84
Art Director
Rog's picture

Yes, visually very lush etc, etc...
but I just feel this could have been done more entertainingly.
Rather than the obvious, dramatic overstatement.

What would Gary Larson have thought?

e.g. gang of 'burglar' mossies, all flat as pancakes, except their 'noses'
(the only body part that cold fit).

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

jennywhx's picture

nice, remind me some movie poster, ha, but the product at right upper corner look disappointing.

jennywhx
Activity Score 1142
Other |

http://jennywhx.blogspot.com jwhx:Visionary

deep_tracy's picture

is this from a real brief? door screen manufacturers have advertising money?

deep_tracy
Activity Score 588
Copywriter
R®'s picture

tesa is a huge company... they manufacture other stuff... like office supplies esp masking tape and glue..

Activity Score 115
Art Director |

Same shit, diff day..

SandMan69's picture

This is not very good.

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

B128's picture

Forgive me but I've never seen or heard of this product, exactly how does the door one work?

B128
Activity Score 392
Art Director
scarfinati's picture

But is that really what youre trying to say with the visual? It looks like a big bug attacking a house. Not something thats stopping bugs from getting in -- the bug IS getting in its practically eating the house.

Confusing visual...

copy is good though.

scarfinati
Activity Score 843
Art Director
PaulyG_fill in the blank's picture

I agree 100% I'm not sure if I get the connection between the bug not fitting through the screen door, and a giant monster bug attacking the house. I mean, I understand how they got to that conclusion, I just don't think it works.

PaulyG_fill in ...
Activity Score 1148
Copywriter
KennyGhetzoff's picture

I think it's like..."buy might as well be that big, cause he ain't gettin in due to a tightly woven net"

but yeah... kinda looks like an old sci-fi movie poster... giant bug attacking house...

KennyGhetzoff
Activity Score 28
Art Director
ingolstadt's picture

The insects are too big. They need not enter the house, they can just roll it over.

They should've just show a half opened window or a half opened door with the insect just big enough to not get in there. with this caption

"What if they're small enough?"

ingolstadt
Activity Score 56
Art Director
salil.sharma's picture

good job

salil.sharma
Activity Score 2527
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

slr.ravi's picture

Fantacy has done the good job. Rare opportunity to do such creative. Very apt. Kudos. Mosquito repellent ad makers, be ware of it!

slr.ravi
Activity Score 5
Creative, strategy, planning and media
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