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swat's picture

nice photography, great art direction, great copy....to sum up in one word:brilliant!
but poor horses...

Activity Score 355
LAZ's picture

i'd agree to the photography, but thats is. But it still makes the ad worth looking at.


Activity Score 288
Art Director
chintan ruparel's picture

love the dark feel in these!

chintan ruparel
Activity Score 1516
Copywriter |

~ old habits die hard, older ones never do ~

GeGeGe's picture

god save the copy! Mark the copy might be really pissed with the size of his nice lines! shame on the art directors!

Activity Score 46
General Manager
_inkpact's picture

very good. Nice art direction supporting a good concept and better copy; really strong copy´ campaign

Activity Score 84
Art Director
hang-the-dj's picture

Um, I'm not sure about this being a 'really strong campaign' I mean the pics are kinda cool but I think the lines are predictable and actually quite crap. It's and ad for horse racing and they're showing horses, racing - what's the concept again?

Activity Score 1262
salva5's picture

I agree with that. The photo is awesome but I can't find the new idea - we all know that before. The copy it's ok but also it's a very used resort.

Activity Score 22
Web Designer/Developer |

<a href="http://salva5.net">S5</a>

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