Squirrel

Campaign
Agency Network: 
Published/Aired: 
May 2016
Mercedes:  Squirrel

Description

Print advertisement created by Jung von Matt, Germany for Mercedes, within the category: Automotive.

Caption

I'm too young! I never saw the ocean! I never learned to dance! I never knew true love! I never got to travel! I never learned algebra! I never made a snow angel! Besides, this can't be my time to go - I'M THE ONLY ONE WHO KNOWS WHERE ALL THE NUTS ARE BURIED!
Go ahead and get them. With ABS, ESP, ILS and BAS Brake Assist the road is a safer place to be. For everybody.

Advertising Agency: Jung von Matt/Alster, Hamburg, Germany
Executive Creative Director: Deneke von Weltzien
Creative Directors: Thimoteus Wagner, Christian Fritsche
Art Director: Jonas Keller
Copywriters: Daniel Pieracci, Christian Anhut
Graphic Designer: Dennis Wagner
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Highest Rated

CK TheJunction's picture

Lol nice one, love it :)

CK TheJunction
DengueFever's picture

Ha ha ! Love it.

DengueFever
Activity Score 148
A.G. Pennypacker's picture

I love these. Good stuff indeed.

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"I have a screen name because not having one is for pussies."

A.G. Pennypacker
Activity Score 607
I'm a full-time somebody at a world-wide agency and a wealthy American industrialist looking to open a silver mine in the mountains of Peru.
Devon_Dan's picture

This is the only one I like - the line about the nuts made me chuckle.

Devon_Dan
Guest commenter's picture

h

Guest commenter
Wordnerd's picture

this is cute! nice copy

Wordnerd
Activity Score 6690
Copywriter
whitewhite's picture

Oh My God they just sold me a Merc with this ad. Good god y u din't give me enough money. Copywriters shud be paid a bit more...Awsome ad.Awsome

whitewhite
Activity Score 251
Copywriter
Guest commenter's picture

Cool, but realy cool is it, when you try to drag it on your desctop.

Guest commenter
Guest commenter's picture

ha. we all know what happens...

Guest commenter
SeanMartin's picture

They're... cute. But for the Merc brand? Cars this expensive being sold like Saturday morning cartoons? Sounds like a brand getting really, really desperate somehow.

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No, I am not a media buyer.

SeanMartin
corre's picture

I don't think I would have bothered reading a copy so long if someone didn't mention it was a good copy.

corre
Activity Score 196
CK TheJunction's picture

Lol nice one, love it :)

CK TheJunction
Maxx's picture

Sorry, but this I don't like. It's not very clever like Mercedes used to be...Very boring...

Maxx
Mezooo's picture

never gonna read the text! bad ad! JvM you can do better!

Mezooo
Activity Score 174
Gießen/Germany
Guest commenter's picture

Nice trick below the ad...

Guest commenter
advertiser's picture

funny camaign - good job

advertiser
Guest commenter's picture

Too low for a premium-car like Mercedes.

Guest commenter
Green_Hornet's picture

I wish I had done these!

Green_Hornet
Activity Score 55
Art Director
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