Agency Network: 
May 2016
Mercedes:  Squirrel


Print advertisement created by Jung von Matt, Germany for Mercedes, within the category: Automotive.


I'm too young! I never saw the ocean! I never learned to dance! I never knew true love! I never got to travel! I never learned algebra! I never made a snow angel! Besides, this can't be my time to go - I'M THE ONLY ONE WHO KNOWS WHERE ALL THE NUTS ARE BURIED!
Go ahead and get them. With ABS, ESP, ILS and BAS Brake Assist the road is a safer place to be. For everybody.

Advertising Agency: Jung von Matt/Alster, Hamburg, Germany
Executive Creative Director: Deneke von Weltzien
Creative Directors: Thimoteus Wagner, Christian Fritsche
Art Director: Jonas Keller
Copywriters: Daniel Pieracci, Christian Anhut
Graphic Designer: Dennis Wagner
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CK TheJunction's picture

Lol nice one, love it :)

CK TheJunction
DengueFever's picture

Ha ha ! Love it.

Activity Score 148
A.G. Pennypacker's picture

I love these. Good stuff indeed.


"I have a screen name because not having one is for pussies."

A.G. Pennypacker
Activity Score 607
I'm a full-time somebody at a world-wide agency and a wealthy American industrialist looking to open a silver mine in the mountains of Peru.
Devon_Dan's picture

This is the only one I like - the line about the nuts made me chuckle.

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Wordnerd's picture

this is cute! nice copy

Activity Score 6690
whitewhite's picture

Oh My God they just sold me a Merc with this ad. Good god y u din't give me enough money. Copywriters shud be paid a bit more...Awsome ad.Awsome

Activity Score 251
Guest commenter's picture

Cool, but realy cool is it, when you try to drag it on your desctop.

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Guest commenter's picture

ha. we all know what happens...

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SeanMartin's picture

They're... cute. But for the Merc brand? Cars this expensive being sold like Saturday morning cartoons? Sounds like a brand getting really, really desperate somehow.


No, I am not a media buyer.

corre's picture

I don't think I would have bothered reading a copy so long if someone didn't mention it was a good copy.

Activity Score 196
CK TheJunction's picture

Lol nice one, love it :)

CK TheJunction
Maxx's picture

Sorry, but this I don't like. It's not very clever like Mercedes used to be...Very boring...

Mezooo's picture

never gonna read the text! bad ad! JvM you can do better!

Activity Score 174
Guest commenter's picture

Nice trick below the ad...

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advertiser's picture

funny camaign - good job

Guest commenter's picture

Too low for a premium-car like Mercedes.

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Green_Hornet's picture

I wish I had done these!

Activity Score 55
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