Advertisement

Repeating pages

Agency Network: 
Published/Aired: 
October 2010
MemoPlus:  Repeating pages
MemoPlus Print Ad -  Repeating pages

Description

They say the more you repeat, the bigger the chances to memorize something. An efficient alternative, tought, is MemoPlus, a natural memory enhancer. In order to show its effect, we chose to repeat one page three times inside the magazine.

Print advertisement created by Tempo, Romania for MemoPlus, within the category: Pharmaceutical.

Advertising Agency: Tempo Advertising, Romania
Creative Director: Adrian Preda
Head Art Director: Cosmin Ezaru
Art Director: Alexandru Covrig
Head Copywriter: Bogdan Costin
Copywriter: Luisa Lezeriuc
Log in or register to post comments

Highest Rated

shortafella's picture

congrats. nice job

shortafella
Activity Score 1063
Copywriter at GRAFFITI BBDO |

http://www.behance.net/shortafella

Comments

jackmancer2017's picture

Maybe it's lost in translation but I don't really like the copy but nice idea :) Not sure about the costs though ^^ but inspiring.

jackmancer2017
Boxey's picture

Nice one.

Boxey
Activity Score 8879
Melaleuca In-House
CuriousPencil's picture

"Memorise at the first try" could be said in better ways. But I applaud the concept. Can totally see myself pageflipping and getting totally frustrated with 'haven't I seen this before?' Really smart thinking to embed the product in the audience's eventually relieved mind.

Now, is there a MemoPlus plug-in for AOTW we can use?

CuriousPencil
Activity Score 4225
Copywriter
pitted prunes's picture

lol. good one.

pitted prunes
Activity Score 216
Roshan Quintus's picture

super! agree with Curious Pencil. yes Jackmancer you are correct - The Cost ? anyway lucky creatives ;-)

Roshan Quintus
Activity Score 667
Saatchi & Saatchi - Sri Lanka |

bite me

H.Works's picture

Wonderful idea. Pity it only could be used with a society with some budget, of course.
Anyway I guess a multiple ad system works much more than 10 boring ads on different magazines.

H.Works
Activity Score 100
Graphic Designer at Accademy of Fine Arts, Rome
Lazarus's picture

Repitition. Lame.

Lazarus
Activity Score 1536
Creative Director
Prasad Weerasekara's picture

very good job...! I like it....

Prasad Weerasekara
Activity Score 655
Ads.chinaSMACK's picture

Definitely been done before, but nice to see it again.

Ads.chinaSMACK
Activity Score 271

Advertising @ chinaSMACK
http://advertising.chinasmack.com

shortafella's picture

congrats. nice job

shortafella
Activity Score 1063
Copywriter at GRAFFITI BBDO |

http://www.behance.net/shortafella

morse's picture

Fun, but very very expensive and yes, it's been done.

morse
Activity Score 18087
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

luispiter's picture

good idea... congrats

luispiter
Activity Score 2756
comunication
kleenex's picture

okay.

kleenex
Activity Score 56089
Web Designer/Developer
mr.x's picture

Very nice! Expensive, but thats not our concern. Good work!

mr.x
Activity Score 998
Forsbergs Skola
everartz's picture

for all those guys that said "done" i'd like to see a link... lets see if they have their memories working well or use memoPlus!!!

everartz
Activity Score 7613
Art Director |

| everartz |

CuriousPencil's picture

+1

CuriousPencil
Activity Score 4225
Copywriter
andyStock's picture

Brilliant.

andyStock
Activity Score 666
vasin's picture

so,so

vasin
Activity Score 15
Art Director
yojimbo's picture

done for alzheimer's disease by tbwa\phs.

yojimbo
Activity Score 58
Creative Director
the_lizard_king's picture

Good concept... average copy... Must have cost a BOMB!!!

the_lizard_king
Activity Score 1257
Copywriter at Forecast advertising |

And then GOD said...
Let there be creativity!!!

Featured Content

Latest Collections

Advertisement