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Scamproof Crosswords

Agency Network: 
Published/Aired: 
March 2019

Description

Polish seniors fall victims to a scam method called “fake grandchild." In order to make them less venerable we created a unique crosswords puzzle that subconsciously teaches them how to protect themselves.

Print advertisement created by McCann, Poland for MasterCard, within the category: Finance.

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Highest Rated

kleenex's picture

Wonderful use of a crossword.

kleenex
Activity Score 58407
Web Designer/Developer
kleenex's picture

Wonderful use of a crossword.

kleenex
Activity Score 58407
Web Designer/Developer
Danielazar's picture

Good Idea.
The case film could have been easily reduced to 1 minute without losing any valuable information.

Danielazar
Activity Score 112
Art Director at Havas Germany
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