Guy

Campaign
Agency Network: 
Published/Aired: 
July 2009
Linic:  Guy
Linic Print Ad -  Guy

Also From This Campaign 2

Description

Print advertisement created by Lowe, Portugal for Linic, within the category: Health.

Caption

Dandruff is not funny.

Advertising Agency: Lowe Ativism, Lisbon, Portugal
Creative Directors: Susana Albuquerque
Art Director: Senhor Ricardo
Copywriters: Susana Albuquerque, Sofia Menezes
Photographers: Filipe Rebelo, Maquina Invisivel
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Guest's picture

This ad is not good.

Guest
Wordnerd's picture

snowglobes aren't funny either

Wordnerd
Activity Score 6620
Copywriter
Guest's picture

this copy is off; may be translation issue? almost forcing copy onto the concept here, so it disconnects. visual impact is immediate and strong; almost doesn't need copy.

Guest
Guest's picture

Neither are snowglobes. What's your point?

Guest
Guest's picture

Why are the objects inside the snow globes flat illustrations? Aren't they usually 3d objects?

There maybe an idea here, but the line and the visual are not working yet. Maybe something in the snow globe that can play with the problems with dandruff. Just a thought.

Guest
Olafski001's picture

nor is this ad...

Olafski001
Activity Score 1183
Copywriter |
Guest's picture

Snow-globes have been used for dandruff before. Is photo-shopping one onto someone's head a sufficient twist to count as original? I report. You decide.

Guest
Guest's picture

It made me laugh. I like it.

Guest
Guest's picture

i love the graphic, exceeeeeept the copy ... the copy and the bottle would be just fine.

Guest
Bob08's picture

Shadows under snowglobe means it is put on the head while it should be the head itself.
To be corrected.

Bob08
Activity Score 743
Ying's picture

I like it, interesting idea, jump out of most dandruff Ad.

Ying
Activity Score 2
Graphic Designer
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