Advertisement
Agency Network: 
Published/Aired: 
July 2007
Land Rover:  More pull
Land Rover Print Ad -  More pull

Description

Print advertisement created by Rees Bradley Hepburn, United Kingdom for Land Rover, within the category: Automotive.

Advertising Agency: Rees Bradley Hepburn, Birmingham, England
Creative Director: John Dean
Art Director: Paul Ray
Copywriter: Richard Newell
Photographer: Christian Powell
Other additional credits: Matrix Retouching
Log in to post comments

Highest Rated

sbanua's picture

PUSH creative harder http://NewsQuote.blogspot.com

sbanua
Activity Score 16
Copywriter
Punch's picture

esta muy usado eso ..

Punch
Activity Score 612
Creative Director |

"no silencies lo que no sabes expresar".

primo_susto's picture

"usado"?
USE THIS!

primo_susto
Activity Score 440
Graphic Designer
veli's picture

It's a very interesting visual. Clean. Creative. But Toyata used the same idea before.

veli
Activity Score 226
Art Director at Art Director Intern at Goodby, Silverstein & Partners
brain123's picture

O L D

brain123
Activity Score 830
Creative Director at Crea DRAFTFCB
shahidali's picture

interesting...
just a small point, this visual is not justifying the 'more pull', may be because of the fact that its pulling a paper and paper is not perceived to me as a strong matter ... just that...
for those who r claiming this as OLD, i haven't seen this b4

shahidali
Activity Score 4067
Dhaka, Bangladesh |

shahid

LeeMoh's picture

Powerful to pull, quick to shrunk, strong to explode, unique to jut out… etc.
Anything done on its paper is OLD.

LeeMoh
Activity Score 424
pscs's picture

he meant the car is old :P

IMO it's both.

pscs
Activity Score 440
SAC
picktokyo's picture

naa

picktokyo
Activity Score 1404
Copywriter at JWT
nut's picture

just another old idea!!

nut
Activity Score 14
advertising
StevenZhang's picture

Mars

StevenZhang
Activity Score 4
AD Agency
bhavdeep's picture

OLD IS GOLD!

"patience is better than gutts"

bhavdeep
Activity Score 284
Photographer at student
Stef's picture

Saw this before...

Stef
Activity Score 8
Art director
LeeHarvey's picture

http://adsoftheworld.com/media/print/land_rover_freelander_2_euroncap

Same brand but different idea. Similar use of paper though.

LeeHarvey
Activity Score 3045
Creative Director
gbl's picture

old, but still cool.

gbl
Activity Score 451
Copy
Ramezani's picture

More Pull?
You needn´t more pull to pull paper :-)))

Ramezani
Activity Score 315
Art Director at Art Director
pulchinela's picture

where is the driver? :-)))

pulchinela
Activity Score 1175
Nanel's picture

this was also done for mitsubishi in puerto rico. the "raider" pickup truck was placed in the classified section of the newspaper towing the ads of refrigerators, stoves, wood, etc.

in this ad, the truck is pulling nothing, just paper.

Nanel
Activity Score 283
Copywriter
sbanua's picture

PUSH creative harder http://NewsQuote.blogspot.com

sbanua
Activity Score 16
Copywriter
spam052's picture

toyota already did this idea for their pick up. some times its good to do a little research before posting.

spam052
Activity Score 25
Sudharshan's picture

May be if this ad was a 2 page one with another ad by the side n that one made to look all blured as its pulling the paper it would have been better.anyways neat....

Sudharshan
Activity Score 34
TING - Chennai |

TING!

Vipond's picture

never seen anything like it before so i quite enjoyed it. fair dos if its been done though, in that case i'd agree with most comments.

still thought it quite crisp and clean, and the crumple and shadows and running text over these pretty effective.

Vipond
Activity Score 60
Guest's picture

The only retouch was the car put into shot. It took a few goes to look right but the looks better for being real.

Christian Powell.

Guest
Guest's picture

PULL !
bang ! the idea must die

Guest
Guest's picture

lgiuiu

Guest
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement
Campaign Submission
Upload Your Work
Get Featured on AotW
Submit Now