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AdDavid's picture

what about the eyes? fine ads though.

AdDavid
Activity Score 406
Other
Mo's picture

true...

Mo
Activity Score 648
Art Director
bknowlden's picture

I would say that this is expected, but a message that is so boiled down to the point that anyone could understand is very effective in my mind. Nice job TBWA.

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

Vudu6's picture

Nice and simple.

Vudu6
Activity Score 81
Copywriter
RAZ21's picture

ditto

RAZ21
Activity Score 255
Copywriter |

"there's nothing more difficult than a line"p.picasso

ivanlim's picture

i really love this ad.
but the pen doesn't live up to the promise, unfortunately.
and a great ad kills a poor product faster.

perhaps you should switch it to those .1 pen nips.

ivanlim
Activity Score 202
Copywriter
kc_brock's picture

you can't just switch the product, unless you're in the student world.

beautifully simple ads.

kc_brock
Activity Score 703
Art Director |

rd

ivanlim's picture

you can if it's still for bic pens.
u know, the 'cleaning up the ad that ran' with the 'for award submissions' clause.

ivanlim
Activity Score 202
Copywriter
cuteangel's picture

simple n nice......

cuteangel
Activity Score 39
Karnataka Chitrakala Prishath, Bangalore
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