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jennywhx's picture

haha, it is quite cool, i like this.

jennywhx
Activity Score 1142
Other |

http://jennywhx.blogspot.com jwhx:Visionary

Axxl's picture

Very nice. Nothing new but good advertising. Would be nice billboards.

Axxl
Activity Score 208
Art Director at Jung von Matt, Hamburg
coronam's picture

i've seen this execution for a "fast-food" sushi restaurant- i liked it better then...

coronam
Activity Score 160
Copywriter
Vibe's picture

Wouldnt it make you think of eating hotdog instead of eating some pussy food? F*** im hungry now! I want some HOT DOG!

Vibe
Activity Score 230
Art Director
pixelbomb1's picture

look outside your house there's a dog running around go catch it and eat it.

pixelbomb1
Activity Score 2377
Other |

Sincerely,
Arnold Santillan
714-206-2459

dubaipimp's picture

MMMM I DONT LIKE THE IDEA THE ART DIRECTION IS REALLY LOVELY

dubaipimp
Activity Score 24
Copywriter
Scam Detector's picture

And what is wrong with the idea then?

Scam Detector
Activity Score 1044
General Manager
chintan ruparel's picture

superb! love the whole campaign

chintan ruparel
Activity Score 1516
Copywriter |

~ old habits die hard, older ones never do ~

Kanti's picture

Not bad really

Kanti
Activity Score 48
Creative Director
kre8's picture

whats the idea here?

kre8
Activity Score 979
Copywriter
ivan's picture

A hot-dog made out of Yogurt.

ivan
Creative Director at Ads of the World
heemaz's picture

I think its a great campaign, very smart and insightful. Not to mention the outstanding Art Direction.

LeoBurnett Egypt is doing great things. Over there are some really talented people.

heemaz
Activity Score 8
Art Director
Scam Detector's picture

The idea for the art direction is really nice but the execution is horrible.

1. The background is obviously done in PhotoShop and done poorly.
2. There is no depth in the yoghurt that's on the fruit. As if it's been done in PS as well.
3. The fruit looks like a stock shot taken out of it's context.
4. The lighting doesn't make any sence; background, yoghurt, fruit and pack shot seem to have non matching, separate light sources.

If they would spend some more time on making it more photo realistic they have a great campaign.

Scam Detector
Activity Score 1044
General Manager
lsadunb's picture

They have done similar things even in São Luís, one of the poorest Brazilian cities.

lsadunb
Activity Score 569
Copywriter
osamamahran's picture

v good work Mr. Hamdalla

osamamahran
Activity Score 26
Art Director at Grey global group
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