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More Than You Can Beer, 1

Campaign
Agency Network: 
Published/Aired: 
December 2017

Description

During the festive period a lot of alcohol is consumed during celebrations, this campaigns seeks to encourage people to drink in moderation, using a play on words and familiar imagery.

Print advertisement created by BBDO, Nigeria for Guinness, within the category: Alcoholic Drinks.

Caption

Don't take on more than you can beer

Advertising Agency: BBDO West Africa, Lagos, Nigeria
Executive Creative Director: Chuma Obumselu
Creative Director / Photographer: Kunle Akoleowo
Associate Creative Director / Copywriter: Jolomi Awala
Art Directors: Buchi Ugwumbah, Adebiyi Grillo
Traffic Manager: Uchechi Egonu
Account Director: Seun Odia
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