Also From This Campaign 3
Description
As some establishments move to eliminate straws, there are still millions more that need to follow in their footsteps. We designed these graphic images to prompt businesses large and small to rethink their straw usage. And straws are only the first step. We need to start a conversation about the continued usage of other single-use plastics such as lids, cups and containers, and how they're contributing to the plastic pollution crisis.
Print advertisement created by Rethink, Canada for Greenpeace, within the category: Public Interest, NGO.
Don't suck the life from our oceans.
Creative Director / Art Director: Joel Holtby
Creative Director / Copywriter: Mike Dubrick
Creative Director: Aaron Starkman
Photographer: Instill Image Co.
Accounts: Caleb Goodman, Laura Cavalcanti
Print Producer: Narine Artinian
Strategist: Hannah Newport

Great art direction and concept...nicely done and very impactful
groovy baby!

Simple but thoughtful

Interesting... I really like this work!

This is an amazing work!!

This pic is really amazing. Todays "trashlife" is quite embarasing....

Great Pic

Good work!

Very effective. Heart-breaking.

So simple but oh so smart!

This looks very paintfull..

Old school for-awards print ad – and it will probably work.
Powerful image. The line is working a little too punny for my liking though.

a great advertising idea

Very nice art!

What an amazing campaing.
Pretty tough.
Sebastián Buriticá YepesCopywriterPassion for Words

Very powerful


Very strong. Nice overall!

genial!