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Golf

Published/Aired: 
May 2007
 Golf

Tags

Description

Caption

Coppertone Sport
Protect yourself from the sun.

Advertising Agency: DM9JaymeSyfu, Philippines
Executive Creative Director: Eugene Demata
Creative Directors: Mike Calaquian
Art Director: Mike Calaquian
Copywriter: Jerry Hizon
Creative: Allan Montayre
Agency Producers: Junette Laxamana, Amy Baquir
Photographer: Paolo Gripo
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miko1aj's picture

That's a pity the creatives didn't shoot the photo at once, but mixed two different pictures. I feel this one has lack of sense of perspective. The golfer seems to be very huge according to the scale of grass and distance to the trees, (Some Guliwer alike), but i can be wrong. Idea is nice – simple and simple.

miko1aj
Activity Score 3086
Andreas TM's picture

He's Gulliver. But for an award show work (done for free) it's good. And I love the idea.

Andreas TM
Activity Score 129
Creative Director
roman-schwienbacher.com's picture

just as good as gulliver used to be.
i like it

roman-schwienba...
Activity Score 1021
Photographer
What the Hell's picture

Protects giants from sunligth.

What the Hell
Activity Score 114
Art Director
wgeddes's picture

did anyone stop to notice that with the angle of the sun, he's NOT actually being protected by this umbrella?
-
http://www.freerangerobot.com

wgeddes
Activity Score 298
Art Director
miko1aj's picture

point!

miko1aj
Activity Score 3086
Byte's picture

too much photoshop.

Byte
Activity Score 327
Art Director |

Byte!

DDBill's picture

DM9JaymeSyfu
Country : Philippines
Creatives: Eugene Demata (Executive Creative Director)
Mike Calaquian/ Jerry Hizon (Creative Director)
Mike Calaquian (Art Director)
Jerry Hizon (Copywriter)
allan montayre (Creatives)
Junette Laxamana (Agency Producer)
Amy Baquir (Agency Producer)
paolo gripo- photographer

DDBill
Activity Score 120
Art Director |

William Bernbach - An idea can turn to dust or magic, depending on the talent that rubs against it.

ivan's picture

Thanks wkm910!

ivan
Creative Director at Ads of the World
DarkSide's picture

It's true, the photoshop work could use a lot of improvement.
But I like the visual idea very much.

DarkSide
Activity Score 1066
Other
jungleraven's picture

nail it wth sum metals...

jungleraven
Activity Score 291
Copywriter |

Sell the sizzle, not the steak.

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