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kurtberengeiger's picture

This is a very nice campaign. Congratulations.

Activity Score 7357
juliangray's picture

best of the series. the garlic one is more difficult to understand as a dialogue box.

Activity Score 987
Art Director
cortescreativo's picture

excelent! really simple
(miguelandréscortés / Art Director / Leo Burnett Colombiana)

Activity Score 118
Art Director |

(miguelandréscortés / Graphic Creative / Y&R)

vwray81's picture

I like these! They're simple and fun and you get it right away.

Only thing I would do different is the logo/product treatment.

Activity Score 256
Art Director
Dirrty Frank's picture

Simple and breakthrough. Cute

Dirrty Frank
Activity Score 22
New Business Director Saatchi & Saatchi |

Dirrty Frank


bold thinking's picture
bold thinking
Activity Score 6
Creative Director
capywriter's picture

Would it be overkill to mention that it's a mouthwash product? I mean, I prefer it this way, because I know what Listerine is... but I guess a lot of people don't...

Activity Score 5513
Copywriter at Freelance
Fridgerator's picture

Awesome stuff, simple effective and relevant. LOVE IT!

Activity Score 458
OCAD - 2nd Year Advertising |

The concept is only as good as the execution.

Sudharshan's picture

Very nice campaign, except the Garlic one (Doesn't look like a speech bubble). Anyway great thought and a very neat execution.

It comes just like that!

Activity Score 34
TING - Chennai |


dr_alfonso_bremel's picture

Nice one

Activity Score 179
Caldas Naya |

Dr. Alfonso Bremel

misterpanda's picture

muy cheeevere su campaña muchachos, jejejeje

Activity Score 282
Art Director at BBDO
amelossi's picture

Done by BBDO Panama 2005.

Activity Score 168
Creative Director
belias's picture

it's a shame that the idea was lifted/inspired by Panama 2005, but this campaign is far more visually appealing in my opinion.

Activity Score 23
Graphic Designer
Zulo's picture

great! Simple and strong.
The idea was by BBDO Panama, ok, but those ads were not easy to understand. Those ones were strong but not so simple. This fish is much better, so anyway congralulations for going a step further.

Activity Score 62
Sue Anna Joe's picture

I thought it was a disfigured fin coming out of the fish. The onion was even more vague. I would probably get the fish/onion breathe, but I definitely wouldn't have figured out the pointy speech bubble bit without reading the comments.

Though the simplicity and strong colors and contrast did attract me to stop and look at these ads.

Sue Anna Joe
Activity Score 28
Roshan Quintus's picture

cool. very simple very minimalistic. i love this type of ads.

Roshan Quintus
Activity Score 665
Saatchi & Saatchi - Sri Lanka |

bite me

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