Description
Print advertisement created by King James, South Africa for Eagle Print Awards, within the category: Professional Services.
Every time you make a bad ad.
A bunny commits suicide.
Stop the torture. Enter South Africa's premier print awards. We only award the great ones.
www.theeagleawards.co.za
Executive Creative Director: Alistair King
Creative Director: Devin Kennedy
Copywriter: Devin Kennedy
Art Director: Damian Bonse
Photographer: Michael Lewis
"We only award..." is wrong. It should be "We award only..."
Bad ad! The rabbit won't even be hit by the choochoo and will live!
Great visuals by the way
you take it too seriously, or literally..... get the message! this is good work.
Lighting's extremely strange as regards the engine. The part below the light should be dark.
quite sarcastic, i guess...
the other two make sense, this one is pretty stupid. the others are based in myth/folklore, this one? why not make up some more "every time you make a bad ad a pigeon gets an STD."
nice ambient. nice thought....
message is quite clear
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