The pandemic has changed the way we work and socialize. We are living in the screen age–Zoom, Google Meet, Teams–communicating via video more than ever before. This social behavior has brought about something that can be funny, cute, weird, and even embarrassing: filters. (Just ask that lawyer with the cat filter.) So, no matter what filter you choose, your smile should always be on point.
Print advertisement created by Publicis, United States for Crest, within the categories: Beauty, Health.
Chief Creative Officer, Publicis Creative North America & Global Chief Creative Officer, Leo Burnett Worldwide: Liz Taylor
Chief Creative Officer: Gustavo Sarkis
Creative Director: Benjamin Levy
Sr. Art Director: Patricio Luna
Sr. Copywriter: Jaime Cerda
Group Account Director: Julia Estacio
Director Of Production: Carlos Barciela
Media Buyer/Director: William Formeca
Retoucher: Diego Salas