Advertisement

Bedroom

Agency Network: 
Published/Aired: 
September 2009
Like
28
Views
1330
Comfort:  Bedroom
Comfort Print Ad -  Bedroom

Description

Executive Creative Directors: Wisit L.msiricharoenchoke

Print advertisement created by Ogilvy, Thailand for Comfort, within the category: House, Garden.

Advertising Agency: Ogilvy & Mather, Bangkok, Thailand
Creative Director: Santaya Saralak
Copywriters: Santaya Saralak
Advertiser’s Supervisor: May Kwah
Account Manager: Yanyi Chee
Account Supervisor: Anna Soliman/Bethann Poblete
Art Director: Santaya Saralak, Parun Dharmapanij, Nat Promdhep
Illustrator: Surachai Puthikulangkura; Illusion
Photographer: Surachai Puthikulangkura / Illusion
Agency Producer: Paiboon Suwansangroj
Image Composer: Surachai Puthikulangkura; Illusion
Log in to post comments

Highest Rated

silvi's picture

Lovely art direction"

silvi
Activity Score 4172
Copywriter
silvi's picture

Lovely art direction"

silvi
Activity Score 4172
Copywriter
dearabby's picture

The imagery definitely drives the point home. And it made me smile. =) Very nice.

dearabby
Activity Score 106
Graphic Designer |

I dream of a day when chickens will be able to cross the road without being questioned regarding their intentions.

Guest's picture

I really like this ad. I know that problably it´s a ghost ad, but it´s so nice. Congrats to art director, beaultiful.

Guest
pabloaotw's picture

wonderful!

pabloaotw
Activity Score 235
Art Director
Guest's picture

i like it

Guest
AlphaDog's picture

Great idea.
This is not the tone that this brand "speaks" and makes be doubt if it run...
but if it really did, congratulations

AlphaDog
Activity Score 265

Seek and Destroy

Guest's picture

what's the product??

Guest
Guest's picture

i must be missing something. was the guy unable to satisfy her because the sheets aren't soft enough? or is he not soft enough since he is made of fabric? or are they both not soft enough? if they are both made of the same fabric, which it appears they are, then wouldn't they not even notice...wouldn't they be used to the feel of their own "skin"?

Guest
Guest's picture

Hmmm... how to tell you ? Ok, wait for being 18.

Guest
A stranger abroad's picture

He can't satisfy her because he is made of fabric, and the product has made him go soft. The old 'find the one person to whom the product benefit is a bad thing' trick eh?

A stranger abroad
Activity Score 427
Copywriter at Singapore
everartz's picture

i dont like this work, though its nicely art directed but its been copied from the comfort original campaign done few years back and everyone must have seen either a TVC or an ad in the newspaper from it. shame on you copycats!

everartz
Activity Score 7613
Art Director |

| everartz |

A stranger abroad's picture

I have always thought that sticking to and expanding on an successful, well recognised campaign is a good thing. Why throw out brand recognition and start gain from scratch?

A stranger abroad
Activity Score 427
Copywriter at Singapore
Guest's picture

Very nice.

Guest
Guest's picture

hi I want to talk English and have new friend only, If you want to talk
in english to email to talk

thank you

aoy_sikan@hotmail.com

Guest
Phics's picture

Very very good. I don't care if the idea was done or not a few years ago.

Phics
Activity Score 93
reactor's picture

Quite interesting!

reactor
Activity Score 294
Creative Director, Monsoon Marketing Communications, Doha, Qatar |

Reactor

Guest's picture

Very very good.... (P'Kwang)

Guest
Guest's picture

bravo

Guest
Guest's picture

jajajajjaja
very funny

Guest
PERP's picture

It's kind of repeated, no? I agree with "A stranger abroad".

PERP
Activity Score 433
Art Director |

.: look for the green giant on the label :.

PUBLICITARESCU's picture

Don't be so stupid to put your dick in the washmachine. Nice aproach.

PUBLICITARESCU
Activity Score 59
PUBLICITARESCU
Guest's picture

i don´t get it.
can somebody explain this to me?

Guest
Bea's picture

haha! this has got to be the funniest simplest piece of work I've ever seen. its clever and straight to the point. Home run!! brilliant!! :->

Bea
Activity Score 95
Art Director at AAA School Of Advertising
Guest's picture

very funny

Guest
Guest's picture

very cool...
its no way a copycat work coz evn if they have copied ...its from 'their' own work or campaign...how can one copy oneself....thats completely ridiculous...seriously

Guest
enigmaad's picture

amazing design realllllllllllllllllllllllllllllllllllllllllllllllllllllly
wwwwwwwwwwwwwwwwooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooowwwww

enigmaad
Activity Score 2
Art Director
baraguzzy's picture

bravo

baraguzzy
Activity Score 75
ArushA's picture

love this one so much! hahaha

ArushA
Activity Score 9
Other at Bangkok Metropolis, Thailand
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement