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The Love Pop

Agency Network: 
Published/Aired: 
February 2020
Chupa Chups: The Love Pop
Chupa Chups Print Ad - The Love Pop

Description

Chupa Chups’ positioning of ‘Forever Fun’ is rooted in the philosophy that fun is for every life-stage, and not just for kids. This iconic brand’s love for spontaneous, uninhibited fun had to be dialed up through its cheeky personality. For Valentine’s Day, a two-sided lollipop with a short stem, cheekily implied an opportunity to kiss while enjoying the lollipop with the love of your life.

Print advertisement created by Ogilvy, Sri Lanka for Chupa Chups, within the category: Confectionery, Snacks.

Advertising Agency: Phoenix Ogilvy, Colombo, Sri Lanka
Chief Executive Creative Officer: Rajiv R. Menon
Senior Art Director: Rogger Kenneth Schales
Copywriter: Rajiv R. Menon
Associate Account Director: Shabeer Ali
Commercial Retoucher: Roshan Mallawaarachchi
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