Description
Print advertisement created by Lowe, Thailand for Breeze Excel, within the category: House, Garden.
Confidence to remove stains in 1 wash.
Regional Creative Directors: Dominic Stallard
Photographer: Anuchai Secharunputong
Art Director: Dominic Stallard
Copywriter: Clinton Manson
Agency Producer: Nuch Lertviwatchai
so senseless: why should she first change the price and then wash it? this one just dont works and is forced to get a third motive for the concept.
and the line hurts by the way
I don't normally like to comment to point out the obvious, but the idea is aimed at the BUYER washing the shirt not the SELLER. If you're going to comment make sure you have thought a little to stop you typing rubbish
As far as the copy line goes, that's what happens when non English speaking countries upload translations. Give them a break. Perhaps they should submit the original with a translation attached.
"Save energy. Surf the net with your screen off."
Save energy. Surf the net with your screen off.
ah, superb! finally something fresh in this category...
~ old habits die hard, older ones never do ~
Why did she wrote the price directly on the shirt? Is it common in Thailand? I think this is the weakest one.
Think it for a while.
Then, in anytime, it will come to your mind as an idea.
superb ..keep it up./
Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com
Why not have her writing on the shirt (perhaps crossing out the previous price) vs. hanging the shirt?
it is kind of extremely perfect
Latest Collections
