Description
Print advertisement created by Jung von Matt, Germany for Beate Uhse, within the category: Health.
Give longer. Take longer. – Lovemachine condoms. For a longer erection. By Beate Uhse.
Creative Directors: Götz Ulmer, Fabian Frese
Art Directors: Till Monshausen, Jens Paul Pfau
Copywriters: Jo Marie Farwick, Tobias Grimm
Photographer: Tina Luther
If they were f***ing each other, could he write and draw so well?
Jaggy, MICA Ahmedabad
what is wrong with the votes here?
this is a brilliant campaign
and it gets a 3??????
come on guys, let's not be jealous and give this an 8
okay 8 is much but i think it is really original in the category
so it deserves an 8 more then a 3 (what it had)
Very original and funny thinking. Such a great campaign.
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Well, i don´t now about you guys, but my sex sessions are far away from be boring. I don´t have time for puzzles or other kind of games.
What i get from this ad is that Lovemachine condoms makes sex boring and without pleasure.
Totally.
WTF can be arsed
doing crosswords.
Don't know where
you guys are
coming from
Shooting blanks.
the only problem that make me give low rate for this work is what MUXA said.
sex can never be so boring that you need a puzzle game to entertain...
so, low rate!
there are much batter ways to show the same idea. sex in not so boring. well, sometimes it is.
Crossword puzzles and sex. To me that says you'll be so bore you'll need something else to do.
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come on, what is great about this condom ad? the idea for a fairy tale product like "longer fucking condoms" is way to low. Maybe some props for the photographer or the model.. but nothing more.
Does Jung von Matt really need to come up with fake ideas for fake clients? if so ... i`ll give the agency two years remaining. Act now, Holgi and Jean Remy: go sell your house to bbdo.
And please, dear alster-juniors and trainees ... stop your exaggerated comments. If you think this is "super-bow-wow" you`re old school right now.
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Envy? Nope, that`s business: If you do a job just for awards, make sure that you`ll get one. Otherwise it`s worthless.
Do you really see a winner here?
* * * * *
I must support Arne's opinion. I really hold Fabian's work in high value, because he's a good creative, but this here is quite a bit disappointing. Especially, when you think of it as an award winning idea and they didn't even come up with three different positions for three different print ads. Don't they know anything else then Missionary and Doggy Style? There are so many positions on a woman's body to write on. Put cream on. Bite into. Whip...sorry, getting sidetracked :-)
lame + woman as objects = Don't quit your day jobs.
Ever thought of the idea as from the womans point of view.
I doubt the idea is original...
http://adsoftheworld.com/media/ambient/durex_performa_blonde
http://adsoftheworld.com/media/ambient/durex_performa_redhead
http://adsoftheworld.com/media/ambient/durex_performa_brunette
not bad though, but they could definitely use more fantasy
"Our condom makes sex so boring you'll have to do crossword puzzles".
You "take longer" cos our condoms take all the sensations away.
I'll give it a "3".
emotionally irrelevant.
and that's why this is totally wrong and won't work a shit.
lol "lebenslust lümmeltüten"?? where does the title come from?
and i'm with the guys saying this looks like really boring sex. (she should have a pinball-machine on her back! :)
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