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The underdogs, 4

Campaign
Published/Aired: 
September 2017
Bang and Olufsen: The underdogs, 4

Description

In a quest for music in it's purest form; Bang and Olufsen captures an underground event in poetic fashion.

Print advertisement created by Creative Circus, United States for Bang and Olufsen, within the category: Electronics, Technology.

Caption

We are the
Underdogs
The longshots
An outside chance
We speak the truth seldom heard
And walk a path only few would thread
On our best nights
We are a crowd of 50 at best
We make music in its original form
As it echoes the heart of the artist
Melody comes alive in the shadows
Perfected by the best of tools
Although you do not know it yet
WE will inspire
The future

Advertising Agency: Creative Circus, Atlanta, USA
Creative Director: Dan Balser
Art Director: Pei Li
Copywriters: Dotun Bello, Bessie Chang
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