Agency Network: 
October 2008
Aucma:  Crab


Print advertisement created by Linksus, China for Aucma, within the category: House, Garden.


Fresh keeping.

Advertising Agency: Linksus, Beijing, China
Creative Director: Polar Qiao
Art Directors: Polar Qiao, Luo Ze, Huo Quansheng, Jing Youjia
Copywriter: Liu Danqing
Photographers: Wang Qiang, Hui Jing
Log in to post comments
mark3r's picture

I bet in china this is a blast... he.

Activity Score 1949
Art Director at Scout
Ed Mintone's picture

I bet in the states you're funny... Go Hilary!

Ed Mintone
Activity Score 585
Treat me as a guest.'s picture

If the idea being brought forth is to have the crabmeat in your fridge taste and smell like crabmeat and not anything else, then it has been done. However, I am enjoying these visuals more than the ones that were in Archive maybe a few months or a little over a year ago where there was an illustration of a rabbit inside a piece of cheese.

Treat me as a guest.
Favete's picture

this is the first time i say this... but... DONE SO MANY TIMES, enough with the crab and the fish made by other things... Corningware made this too with dishes... and so many others did this too.

Activity Score 365
Consorcio Publicitario - Dir. Creativo |

Change it, change it now coz they will tomorrow.

Guest commenter's picture
Guest commenter
Guest commenter's picture


Guest commenter
STRTLRS's picture
Activity Score 1601
storytellers. |

I think, therefore... yeah.

Weeds's picture


Activity Score 13
jai hind's picture

great work,phaar dala re

jai hind
Activity Score 356
Art Director |

jai hind
art director

Guest commenter's picture

i like it

Guest commenter
Guest commenter's picture

am a confused

Guest commenter
Super Poirot's picture

It is really a "Crab"!
BTW, U guys put this on the website b4 the clients launch them, that is really ... disgusting!
Shame on U!

Super Poirot
himanshu prabhakar's picture

i like this campaign ! Blasting

himanshu prabhakar
Activity Score 471
Art Director at Discovery communications india pacific |

Himanshu Prabhakar

Featured Content

Latest Collections

Campaign Submission
Upload Your Work
Get Featured on AotW
Submit Now