Shoelace

Agency Network: 
Published/Aired: 
June 2008
Voltaren:  Shoelace
Voltaren Outdoor Ad -  Shoelace

Description

Caption

When everyday movements seem impossible.

Advertising Agencies: SAATCHI & SAATCHI SIMKO, Geneva, Switzerland, SAATCHI & SAATCHI, Frankfurt, Germany, SAATCHI & SAATCHI, Milan, Italy
Executive Creative Directors: John Pallant, Roger Kennedy, Olivier Girard, Jean-François Fournon
Creative Directors: Guido Cornara, Agostino Toscana
Copywriter: Giovanni Salvaggio
Art Director: Williams Tattoli
Photographer: John Parker
Art Buyer: Rossana Coruzzi
Account Supervisors: Stephanie Rupp, Carolyn Dateo
Advertiser's Supervisor: Philippe Zell
Retouching: Clive Biley
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Highest Rated

Brema's picture

ok if one doesnt know the product how would he know whats this campaign all about

Brema
Activity Score 192
Art Director at Art Director, DRAFT FCB Tanzania, a part of LOWE SCANGROUP |

Strike two stones with one bird

StuartLittle's picture

Loved the campaign

StuartLittle
Activity Score 466
Other
Brema's picture

ok if one doesnt know the product how would he know whats this campaign all about

Brema
Activity Score 192
Art Director at Art Director, DRAFT FCB Tanzania, a part of LOWE SCANGROUP |

Strike two stones with one bird

Guest's picture

well, this campaign is for physicians and Voltaren is a well known product, thats why understanding this ad is no big deal in ma opinion. It's a very nice approach.

Guest
salvarredy's picture

This is a great idea and not only that, also the pictures are really nice,
it has a Tim Burton feeling that make me love them.

salvarredy
Activity Score 354
Photographer at Juan Salvarredy Photographer / Aloha Photo School |

SALVA.

www.juansalvarredy.com
http://www.containerone.info
http://thelift.tv/spain

salvarredy's picture

This is a great idea and not only that, also the pictures are really nice,
it has a Tim Burton feeling that make me love them.

salvarredy
Activity Score 354
Photographer at Juan Salvarredy Photographer / Aloha Photo School |

SALVA.

www.juansalvarredy.com
http://www.containerone.info
http://thelift.tv/spain

unaquestionediali's picture

very nice campaign.
and nobody talking about italians!
great!!!

unaquestionediali
Activity Score 482
Copywriter |

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in advertising SCRIPTA VOLANT
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Salet's picture

Had this one in my book about a year ago. Rip...into the trash it goes.

Salet
Activity Score 288
Copywriter
purplerodent's picture

Mindhunter: what is this about, i have tried and tried and can't get this ads. Would some one explain this cqause Brema is also lost on this .WTF is this.... nice angles but what is this

purplerodent
Activity Score 123
Art Director |

Mindhunter

StuartLittle's picture

Its about the medicine used to relieve pain and inflammation for sore joints.

StuartLittle
Activity Score 466
Other
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