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Welcome Back to Normal-ish

Campaign
Agency Network: 
Published/Aired: 
July 2020
Mekanism: Welcome Back to Normal-ish
Mekanism: Welcome Back to Normal-ish
Mekanism: Welcome Back to Normal-ish
Mekanism: Welcome Back to Normal-ish
Mekanism: Welcome Back to Normal-ish
Mekanism Outdoor Ad - Welcome Back to Normal-ish
Mekanism Outdoor Ad - Welcome Back to Normal-ish
Mekanism Outdoor Ad - Welcome Back to Normal-ish
Mekanism Outdoor Ad - Welcome Back to Normal-ish
Mekanism Outdoor Ad - Welcome Back to Normal-ish

Description

As Seattle begins to enter phase 2 of its reopening plan and with many billboards in the city left unoccupied, Mekanism teamed up with Lamar Advertising on a pro-bono OOH campaign to help support small businesses. To galvanize local residents to shop local and support local beloved businesses, Mekanism handpicked five minority-owned businesses to spotlight on billboards throughout Seattle.

Outdoor advertisement created by Mekanism, United States for Mekanism, within the categories: Agency Self-Promo, Public Interest, NGO.

Advertising Agency: Mekanism, Seattle, United States of America
Co-Founder & Partner / Chief Creative Officer: Tommy Means
Creative Director: Rachel Carlson
Associate Creative Director/Copywriter: Max Eastman
Junior Art Director: Matt DeMilner
Junior Copywriter: Jus Foster
Designer: Alex Brubacher
Managing Director, Seattle: Lisa Zakroff
Head of Marketing & Communications: Meagan Cotruvo
Associate Director of Strategy: Anna Rainwater
Marketing & Communications Manager: Emma Swanson
Brand Coordinator: Anna Ferkingstad
Director of Production & Business Affairs: Kati Haberstock
Integrated Producer: Meghan Miller
Production: Jose Paz
Vice President / General Manager: Korbe Palmer
Assistant General Manager: Brendon Smith
National & Import Sales Coordinator: Diana DuBois
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