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Fish

Campaign
Agency Network: 
Published/Aired: 
November 2009
Colgate:  Fish

Description

Outdoor advertisement created by Y&R, Chile for Colgate, within the category: Health.

Advertising Agency: Prolam Y&R, Santiago, Chile
Executive Creative Director: Tony Sarroca
Creative Director: Rodrigo Richards
Art Director: Fernando Espinosa
Copywriter: Gonzalo Ferrada
Account manager: Pablo Gacitua
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.-_'s picture

maybe if they showed a little of the ends of the fish becoming the straight line it would be nicer, cos then we can see the fish disappearin~

.-_
Activity Score 95
Copywriter
Jakarta Jack's picture

Not everything needs to be explained in the ad itself to make the ad work.

Jakarta Jack
morse's picture

Fish works best in the campaign because it's a simple shape.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

rolling.stone's picture

smart

rolling.stone
Activity Score 2739
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

Dr_Mudler's picture

Seen this a couple times already but still works here...nice execution

Dr_Mudler
Activity Score 171

-The Color of Life Depends on You-

Marlus Lau's picture

Yes, nothing new.

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
Jakarta Jack's picture

Show us the link then.

Jakarta Jack
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