Nora’s Joy

Agency Network: 
Published/Aired: 
December 2021

Description

In the spirit of giving this holiday season, Toyota is sharing a message of joy with an animated commercial titled “Nora’s Joy.” Produced in both English and Spanish, Nora's Joy tells the story of a shy young girl who has the magical ability to capture her emotions in something completely unexpected – mason jars. One Christmas evening, she decides to load all those beautiful feelings she has kept locked away over the years into the bed of her Tacoma. She then drives through town while letting those feelings out, spreading the joy with those around her in a flurry of colors that light up the night sky.

The spot includes a unique musical composition called “Starlight” by Robert DiPietro and produced by Pickle Music. The spot was directed by directing duo Kyra and Constantin, with executive producer Juliette Stern, of Passion Pictures.

Film advertisement created by Conill (Publicis Groupe), United States for Toyota, within the category: Automotive.

Advertising Agency: Conill, Los Angeles and Dallas, United States of America
Film Production: Passion Pictures
Music Production: Pickle Music
Chief Creative Officer: Gustavo Sarkis
Executive Creative Director: Veronica Elizondo
Creative Director: Claudio Vera
Associate Creative Director: Brunno Cortez
Senior Creative Copywriter: Laly Bosio
Senior Creative Art Director: Luis Vinicius De Sousa
VP, Director Of Production: Carlos Barciela
Director Of Content Production: Krysta Rosales
SVP, Director Of Project Management: Sandy Mayer
Senior Project Manager: Ruben Sierra
VP, Management Director: Anabel Ordonez
Account Director: Courtney Corbett
Account Supervisor: Callie Parish
Account Executive: Mariela Martinez
Music Supervisor: Neil Cleary
Group Account Director, Sports & Entertainment: Carlene Rowe
Sr. Account Executive, Sports & Entertainment: Renatha Amador
SVP, Chief Strategy Officer: Laura Semple
Senior Strategic Planner: Caroline Hayward
SVP, Director Social Media: Andy Nelson
Social Content Supervisor: Elizabeth Guevara
VP, Media Director: Diana Stumvoll
Group Media Director: William Formeca
Associate Media Director: Nancy Bueno-Shoats
Chief Communications Officer: Chris Traina
Director Of Public Relations: Delia Lopez
Director, Business Affairs: Valentina Dostal
Business Affairs Manager: Noel Gray
Director (Passion): Kyra & Constantin
Head Of Production (Passion): Mike Turoff
Executive Producers (Passion): Belle Palmer, Shannon Lewis, Juliette Stern
Producers (Passion): Megan Plane, Yvette Frame
Production Assistant (Passion): Agnes Walkowska
Head Of CG (Passion): Jason Nicholas
CG Coordinators (Passion): Matthew Jenkerson, Hannah Binney
CG Supervisor (Passion): David Watson
CG Animator Supervisor (Passion): Aldo Gagliardi
Character Design (Passion): Elena Dupressoir
Concept Art (Passion): Sam Klughertz
Boardmatic/Animatic (Passion): Christina Conradi
Previz (Passion): Eoin Coughlan, Thiabaud Clergue
Editing (Passion): Tim King, Kingsley Bailey
Layout (Passion): Andy Lamb
Character Modeling (Passion): Marco Hakenjos, Antoine Linard
Surfacing Modeling (Passion): Idris Honnor, Michael Hoeft, Ian Brown
Texturing (Passion): Sophie Blayrat, Clara Obeidi
Rigging (Passion): Melina Mandon
Animation (Passion): Stuart Doig, Alan Carabantes Person, Francisco Gracia
SFX/Simulation (Passion): Luigi Salemme , Matt Evans, Colin Perrett
Lighting & Rendering (Passion): Stuart Hall, Clarissa Valeix, Jose Luis Estefania Hernandez, Farido Guzzo
Compositing (Passion): Eric Venti, Roberto Garcia, Carlos Bohga, Charles Dockerill
Matte / Background Painting (Passion): Sylvain Sarrailh
Colorist (Passion): Denny Cooper
Creative Director (Pickle): Alexis Estiz
Composer (Pickle): Robert DiPietro
Producers (Pickle): Lupita Alvarez
Engineers (Pickle): Jacinto Gonzalez, Dario Calequi
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